The Copy Editor
I'm Jojo Pasion Malig. I'm the usual suspect behind the night desk of the Philippines' leading news website. I like making interactive data eye candy. Mild prescriptivist.
Featured Posts
Recent Tweets
@jojomalig
Who I Follow
Posts tagged "metrics"
2.8%
What click-through rate can you expect from Twitter?
Also, more followers means a lower click-through rate.
Tweets and Facebook likes are not precise metrics to determine virality of content but they’re like dopamine shots for online journalists.
A moderately viral story after 15 hours has these numbers:
Content that goes hyperviral has these tweets, likes, and +1s:
My point? None. I just like dopamine.
